The definition of ‘USUAL’ is a ‘Normal’ or something that you do everyday, regularly and commonly. As a brand, we derived this word as a brand name because we want perfume to be a “usual” thing that you apply over your skin or fabrics everyday.
So, perfume is no longer a fancy thing, it is just ordinary stuff that you spray everyday on your daily basis.
This brand is built over the spirit and believes that everyone should be the best version of themselves.
To pursue and achieve what we believe, in USUAL we try our best to craft fragrances that make it easy to choose and understand.
USUAL provides various scents that match our daily occasions, but still at a reasonable price. Perfume is a small detail that brings a great impact to ourselves, it’s like a cherry on top of the cake.